Popular culture is distributed across many forms of mass
communication including newspapers, magazines, radio, television, movies,
music, books and cheap novels, comics and cartoons, and advertising. It
contrasts with high cultural art forms, such as opera, classical music and
artworks, traditional theater and literature.
In mass communication, the term popular culture refers to
messages that make limited intellectual and aesthetic demands through content
that is designed to amuse and entertain audiences.
aesthetic refers to the appreciation of beauty and good
taste.
Where did it come from?
After the Industrial Revolution, people had increased
leisure time. This led to demand for amusement and entertainment, which
prompted growth of mass media. Also after the Industrial Revolution, the increased supply
of goods necessitated advertising to attract consumers. Mass media wanted to reach the largest audience possible.
That influenced the content of mass media.
Why do we care?
We're concerned with popular culture because:
It reaches almost all the public
It influences how we think, dress and act
It has an economic impact on media
It influences content of media
What did we have before pop culture?
Prior to mass media there were two kinds of art:
Folk art – unsophisticated, localized, natural works by
unknown artists.
Elite art – more complex works deliberately produced so
artists gained recognition.
In ancient times prior to writing, oral performance was
accessible to the whole community.
http://www.uncp.edu/home/acurtis/Courses/ResourcesForCourses/Music&PopCulture.html
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